Overview:
The purpose of this page is to provide companies that use Trendemon on their website with the relevant compliance information regarding data collection, information about Trendemon cookies and their purpose, and statements that can be added to the website’s privacy policy.
Contents:
- Which Cookies Are Used?
- Cookie Policy Recommendations
- Collected Information (for DPA purposes)
- Security, Privacy & GDPR Compliance
- Cookie Information
For information about which cookies Trendemon uses and for which purposes, view this article.
- Cookie Policy Recommendations
Our recommendation to our customers is to include Trendemon cookies under the "essential cookies" setting.
Essential cookies are those that are necessary for the proper functioning of a website. They are typically used to enable basic functions like page navigation, serving content, and storing user preferences for site functionality. These cookies do not gather information about the user that could be used for advertising.
Trendemon, much like the website’s Content Management System (CMS), is crucial for the functionality and management of a website. It may provide features like content delivery and page rendering critical to the site's performance and user experience.
If Trendemon is integral to delivering the website's content and ensuring its functionality, then the cookies it uses could be seen as essential for the website to operate correctly. Without these cookies, certain pages on the website may break or navigation might not work, leading to a broken user experience.
In cases where including Trendemon cookies under Essential is not possible, the next category should be under Analytics and Performance Cookies.
- Collected Information (for use in DPA)
Trendemon collects the following information from website visitors:
- The web page URL.
- The web page referral URL.
- The visitor’s browser user-agent information.
- The time of the page view.
- The visitor’s cookies information, related to the given domain.
- Indication of specific user events, such as page reads and interactions with TrenDemon’s personalization
units.
- The visitor’s IP address.
- Email & marketing automation status from visitors that converted (generated from marketing automation integration)
The categories of Data Subject to whom the Controller Personal Data relates to are as follows:
Visitors to the Company’s web site.
The Approved Subcontractors are as follows:
Amazon Web Services – Virginia, USA Facilities.
- Security & GDPR Compliance
The following pages provide information about Trendemon’s Information Security Policy & GDPR Compliance.