What are areas and how to configure areas?
Defining your website by areas will provide the following capabilities:
- Show personalization campaigns on specific parts of your site.
- Measure the impact of areas on your business goals.
- Configure content pools to define from which areas of your site you'd like to pull content for personalization. (read here on how to create content pool)
Areas can be defined either by URL or By Tag.
To Configure an area Go to Configure-> Areas
Click 'Create area'
Definition By URL
Area Name – Choose the area name for reference, e.g., "Blog"
Area Type - All pages of the website are scanned, but not all pages are content. The homepage, about us, product pages, and other main pages of the website are pages that don't change a lot and the best practice is to consider them as 'General' areas. The blog, case studies, resources center, etc' are areas we recommend defining as content.
Pull Content - Select 'yes' if you want to recommend content from this area as part of the content recommendation unit. (read more about content pool here)
Choose "by URL" – Add the last segment of repeating text of the URL that refers to all related pages where you want the CTA to appear, for example, "/blog/"
Definition By Tag
You can use auto-tag or manual tags to create areas.
Area Name – Choose the area name for reference, e.g., "Conversion pages"
Area Type - All pages of the website are scanned, but not all pages are content. The homepage, about us, product pages, and other main pages of the website are pages that don't change a lot and the best practice is to consider them as 'General' areas. The blog, case studies, resources center, etc' are areas we recommend defining as content.
Pull Content - Select 'yes' if you want to recommend content from this area as part of the content recommendation unit. (read more about content pool here)
Choose "By tag" in the area definition drop-down list, then, check the boxes of tags you want to include:
Notes:
- Always add a 'Main' area such as web.com, then sort the URLs of the area in order so that the main URL is at the bottom of the list and its longest derivative is at the top. For example, “web.com/blog/section1” would be first, “web.com/blog” second, and “web.com” last on the list.
- In case Trendemon is also running on sub-domains such as LPs or your blog, add these sub-domains as an area as well.